Jamie Ressler has been teaching marketing for more than ten years. Prior to teaching, she worked as a marketing director in the nonprofit and corporate sectors. She also acted as the faculty member for the Students in Free Enterprise team, which consistently won at regional competitions and placed well at the national competition. Jamie completed her dissertation in the area of reputation, specifically looking at reputational factors and how they impacted an incoming student’s likelihood of enrolling. Jamie also enjoys studying branding, materialism and nonprofit management. She consults with nonprofits in the areas of strategic planning, marketing and social media.