Teaching Effective Communication Principles--Characteristics of Effective Preaching to Young Adults in a North American Context

by Matthew W. Gamble
June 1st, 2008
The purpose of this dissertation is to help preachers to be more effective in the pulpit. From the beginning of time God has seen fit to use the ministry of public proclamation to deliver his messages to his people. Recent studies are suggesting that previously unchurched people are returning to local church services because they made a connection with the pastor. Of the top eight reasons why a previously unchurched person was attracted to the pastor, six had to do with the way the sermon was delivered.

In this project the characteristics for what make a preacher effective in the pulpit are explored and considered. Through research and study, six characteristics of effective communicators were identified and evaluated. The six characteristics are:

1. Aware: Preachers must be knowledgeable of the Bible. They must possess a broad knowledge base that includes topics such as world events and must be aware of the culture they are addressing.

2. Ardent: In order to articulate the Gospel so that it is heard and received by young adults, the deliverer must be zealous.

3. Articulate: The audience must understand the preacher and the message must possess a clear sense of purpose and cohesiveness.

4. Amusing: By definition, entertainment is something diverging or engaging. Effective preachers will be able to hold the attention of young adults because they will be creative, humorous, and intriguing.

5. Authentic: Effective preachers will be genuine. This effectiveness will be expressed through their willingness to be transparent and honest about their spiritual journeys and about difficult or controversial topics.

6. Attune: The preacher will be attuned to the audience and the Holy Spirit and willing to change course as necessary based on feedback from the two.

It is suggested that if preachers embody these six characteristics, their effectiveness with audiences will increase dramatically. These characteristics were developed into a teaching tool and presented to several groups of pastors in a North American context. The tool was also evaluated for its effectiveness and accuracy.